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Understanding/Implementing FTC's Proposed Updates to its Endorsement Guides
Recently, the Federal Trade Commission (“FTC”) proposed updates to its Guides Concerning the Use of Endorsement and Testimonials in Advertising (the "Guides"). Many of...
Introduction to Unconscious Bias
Think you don't have hidden biases? Think again! Come explore in a safe environment the unconscious biases we all have, and how to work better together.
Your dog ate what?! Managing pet exposures to healthcare products
Pets are family. Just ask the 78 million pet owning households in the USA. Like young two-legged family members, pets get into things they shouldn't, including (and...
Changing the Dietary Supplement Category: Insights to Rebalance Successful Businesses
Leading thought leader in the dietary supplement category, Tom Aarts, will present new data and insights on the changing consumer attitudes and behaviors on health...
What does a sustainability packaging road-map look like?
Designed to help you understand packaging sustainability related to your brand portfolio, we’ll go beyond materials or ecological sustainability to the less obvious....
Connected Medical Device Test Kits: How to Enhance Consumer Safety & Experience
As the need for self-care continues to rise with more consumers than ever using at-home medical device test kits for COVID-19, pregnancy, ovulation monitoring,...
Don’t Let COVID-19 Truck Capacity Ruin Your Year-end Recovery
In August 3, 2020, Morgan Stanley’s Freight Demand Index (the gold standard when it comes to measuring trucking demand against past performance) passed its historical...
Virtual Real-World Research: The New Normal for US Consumer Health Claims Generation
This webinar is your guide to utilizing virtual real-world research to discover fresh marketing claims and product indications validated by real-world-evidence (RWE)...
The Rise of Supplemental Benefits in the Medicare Market, Introductory Discussion
Why the surge in OTC Coverage? The webinar will include a review of the 2019 Annual Enrollment Period Medicare Advantage Supplemental Benefits changes and the drivers...