Skip to main content
  1. Courses
  2. e-Commerce - Transformation...
  3. e-Commerce - Transformation...

e-Commerce - Transformation and Acceleration in a COVID World

Thank you

This live web event has ended. Thank you for attending.

Description




COVID has accelerated the eCommerce market by 10 years in 3-6 months. This session will provide a greater understanding of which categories in Consumer Healthcare are accelerating, along with key consumer behaviors and attitudes on how consumers are thinking about fulfilling their purchase needs in an ever-expanding Omni-channel universe. Including an outlook for 2021 and beyond for how to attract and maintain consumers to this ever-growing and important channel.

Webinar Objectives

  • Understanding the acceleration of the e-Commerce Market within Consumer Healthcare Categories and how COVID has impacted.
  • Impact of e-Commerce on the Omni-Channel Market.
  • Forecast and Outlook and best way attract and maintain consumers.

Webinar presented by FEP sponsor:
IRI logo with tagline

Contributors

  • Sam Gagliardi

    Sam has more than +20 years of cross-functional sales, marketing, and digital leadership experience with top FMCG manufacturers, including Colgate-Palmolive, J&J and RB. He is an expert in E-Commerce strategy, digital marketing, search engine optimization, media management, and marketing management.

    Many of Sam’s former E-Commerce team are now in CPG E-Commerce management positions throughout the industry at companies such as; Amazon, Walmart, Facebook, GSK, PepsiCo, Mars, Nestle, Unilever, Pharmavite, BCG…

September 23, 2021
Thu 2:00 PM EDT

Duration 1H 0M

This live web event has ended.

Meetings Team
meetings@chpa.org