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With consumer health booming, there are incredible opportunities for OTC marketers today to generate significant growth for their brands—if they look in the right places. Join Linda Ruschau, Chief Client Officer at PatientPoint, as she speaks with Tom Finn, retired president of the Global Personal Health Care business at Procter & Gamble, to get his expert insight into the consumer health market’s growth potential. Join to learn insider tips on how to efficiently and effectively drive accelerated, sustained growth for consumer health brands.
In this webinar, you will learn:
- The specific challenges and growth opportunities within key consumer health market segments
- How to cultivate the unique and durable power of professional education and recommendation
- Real success stories from Tom Finn during this tenure at P&G
- Hear from one of the most experienced and noteworthy marketers in the consumer health space about specific tactics he used to drive brand growth at Procter & Gamble
- Learn innovative strategies all marketers should be including in their plans
- See how messaging in physician offices is proven to increase brand recommendations that drive purchases
Presented by Founding Education Partner